Vinz began modelling after being scouted in Barcelona by an Elite Model Management agent in September 2012. His work includes Calvin Klein, Takeshy Kurosawa, Philipp Plein, Diesel, XTI, GQ Germany, GQ Spain, Adon Magazine, ASOS, Men's Health Magazine, El Pais Semanal, Sik Silk and Windsor Smith.[9] His agencies include Elite Model Management (Paris, Barcelona, Copenhagen), Unsigned Group (London), I Love Models (Milan) and Wilhelmina Models (New York, Los Angeles). James' modelling career has been highly successful since late 2012, mostly in Europe, North America, Australia and Japan. He is known for being heavily tattooed and having many body piercings. In 2017, he modelled for Madonna's MDNA skin care range.
